Omaha SEO has better return on investment than traditional marketing like TV, radio and print.
Successful Search Engine Optimization is the careful execution and implementation of strategy over an extended period of time. Winning Omaha SEO is the accumulation of small moves forward that don’t garner much attention or immediate success.
Bill Belichick went 5-11 in his 1st season w/the New England Patriots. But he set the groundwork for the future by drafting unheralded Tom Brady that year, one of 1,000+ decisions he made that offseason. Brady became the starter the following year after an injury to Drew Bledsoe and won the Super Bowl that same year.
Right now, things like HTTPS, responsive design, Google AMP, and Google Analytics implementation are Brady. While HTTP, separate mobile sites and bad/lazy UX are Bledsoe.
A year from now, everyone will wish their site was responsive, setup with an SSL via HTTPS. And two years from now until infinity, everyone who didn’t will look like the Cleveland Browns who drafted Spergon Wynn.
But, how would you be aware ahead of time unless you either immerse yourself in SEO news like some kind of freak, or hire an Omaha SEO agency like us to be the freak for you?
We also understand that SEO is confusing and is seen as almost a dark art. Did you know that there are 200+ on-page ranking signals for Google?
SEO is all based on quality content. And the root of that is how good the copy or text is. We don’t write for spiders/Google crawlers — we write for the people who visit your page.
Aside from not wanting to be the Browns, below are five reasons why you should consider working with us to improve your site’s performance via search.
1) Search Engine Optimization Increases Visibility and Brand Awareness
When people in Omaha search for your products and services, you want to appear as high in search results as possible because the higher you are, the more traffic will come to your site. In fact, 75% of searchers never get past the first page. But also, from a brand awareness perspective, there is value in appearing at the top of search results for terms related to your business.
If you can continually show up at the top for multiple search terms, potential customers become more aware of your business and see your business as trust worthy and successful. Which brings us to the next reason why Omaha SEO is important for your business.
2) High Search Ranking Provides Credibility
Let’s go old school — back when you could smoke in a restaurant. In the golden age of the Yellow Pages, if you were looking for a plumber, did you feel more confident in calling the guy on the seventh page of the listings, or start from the first page and work your way through? High search rankings make you more credible to potential customers.
3) SEO Brings Your Business Traffic
Website traffic alone is not going to make you any money. But, would you rather set up your storefront on a backstreet in Davenport, Iowa or in the middle of Times Square?
All those people walking around in Times Square day and night by themselves aren’t going to make you any money, but many of them will eventually become your customers. Search engine optimization is more affordable than a store lease in a popular location, and works even while your business is not open. Think of it as a 24-hour employee, constantly ushering customers into your business.
4) Search Engine Marketing Has Best ROI in Advertising
SEO rewards your business for its efforts at a higher rate than all types of digital marketing. The reason for this is because Omaha SEO is an inbound marketing strategy; it allows you to market to people when they are looking for the products and services, not force it on them in an inopportune time.
You don’t have to interrupt their favorite TV show, you don’t have to take up space on a webpage where they are reading something else. You just show up when they need you and the service or goods you business offers. You don’t have to convince them they need your product or service; you just have to convince them that you are the right business to purchase from. With search engine optimization, half the battle is won before it even starts.
5) SEO Gives You Unmatched Insight Into Your Customers
No other form of marketing will tell you as much about your customers as much as properly implemented search engine optimization. SEO generates traffic and if you hire us set up Google Analytics, it tracks this traffic and gives you an amazing amount of in-depth data on your site visitors/potential customers. Things like how old they are, how they search (mobile vs. desktop), how they browse, the language they use, the region they live in, the days they are most active, the times of day they are most active, etc. We covered it in this blog post we wrote called, “What Is Google Analytics And Why Should I Care?”
We don’t want you to be a first round bust in terms of Omaha SEO; we want you to land Giselle and win five Super Bowls like Tom did.
Give us a call today and ask us the most difficult SEO question you can think of: 402.882.1133